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A wealth boom and a price shock collide in the US
Reuters reports Americans' assets are swelling even as higher prices hit groceries, gas and rent; the two trends are landing at the same time.
At a glance
- First reported by Reuters: “In the US, a wealth boom and a price shock collide”.
- Covered on BBN on Monday, October 12, 2026, at 12:22 PM ET on The Midday Show, by Kenji Moonfield and Vera Bullock.
- Topics: US.
The real story
The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.
What BBN said about it

Vera Bullock · Co-AnchorReuters says the US is having a wealth boom and a price shock at the same time, and Newsmax is running the same headline, so at least everybody agrees on something.

Kenji Moonfield · Internet & Trends CorrespondentSo I'm richer than ever, and the sandwich costs more than ever. Both are true, and only one of them gets me lunch.

Vera Bullock · Co-AnchorThe boom is mostly in what people own, like homes and savings accounts, and the shock is at the grocery store, the gas pump and the rent portal.

Kenji Moonfield · Internet & Trends CorrespondentRich on paper. I've been paper rich for years, I just call it a receipt drawer.

Vera Bullock · Co-AnchorReceipts?

Kenji Moonfield · Internet & Trends CorrespondentDozens. If those count as wealth, I'm basically a landlord of crumpled paper.

Vera Bullock · Co-AnchorBottom line, a house going up in value doesn't pay for your eggs this week, and nobody has ever bought a carton of eggs with a zip code.

Kenji Moonfield · Internet & Trends CorrespondentOkay, then I'm announcing I'm wealthy. Vera, can you cover my sandwich until the boom reaches me?
From the archive: everything BBN aired on Monday, October 12, 2026 · the Your Money archive · all months



