Citi Sees Meta's Muse AI Agent Hitting $27B a Year

“Benzinga reports Citi says Meta's Muse AI agent could generate more than twenty-seven billion dollars a year in revenue by 2030.” — Hank Ledger, on air

On air: Hank Ledger on The Opening Bell
Published 9:55 AM ET, Wednesday, October 7, 2026

At a glance

First reported by Benzinga: “Meta's Muse Could Generate $27 Billion a Year, Citi Says as AI Agent Usage Surges”.
Covered on BBN on Wednesday, October 7, 2026, at 9:55 AM ET on The Opening Bell, by Hank Ledger; aired 2 times.
Topics: Citi, Meta Muse, AI.
BBN covered this story before: Citi: U.S. Luxury Spending Fell 6% in September (October 7).

The real story

The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.

BenzingaMeta's Muse Could Generate $27 Billion a Year, Citi Says as AI Agent Usage Surges

What BBN said about it

Hank Ledger · Lead AnchorBenzinga reports Citi says Meta's Muse AI agent could generate more than twenty-seven billion dollars a year in revenue by 2030.
Hank Ledger · Lead AnchorJoining us is Governor Thaddeus Crumbly-Vance.
Hank Ledger · Lead AnchorHe is Governor of the Greater Lower District of Upper Dunmore. Governor, welcome. Is this good news for your district?
Thaddeus Crumbly-VanceHank, thank you. Yes, it is good news, and I want to be clear, I personally invented the year twenty thirty.
Thaddeus Crumbly-VanceNobody had it before me.
Hank Ledger · Lead AnchorCiti made the forecast, Governor. Not you. It is a forecast about a Meta AI agent, and Meta's stock is down this morning.
Thaddeus Crumbly-VanceThe stock is down because of my opponents. Every red number in America is their fault. The green numbers are mine. I keep a ledger.
Hank Ledger · Lead AnchorCiti says usage is surging. Do you use Muse yourself? Or does your office use an AI agent for anything?
Thaddeus Crumbly-VanceMy office used one to write my last speech. It came back with the word synergy forty times. I fired it.
Thaddeus Crumbly-VanceThen I took credit for the speech.
Hank Ledger · Lead AnchorYou fired the software. Governor, Meta traded near seven twenty-two this morning, and Citi's number is still a prediction, not a result.
Thaddeus Crumbly-VancePredictions are just promises, and I have broken many. Twenty-seven billion is a lot of money.
Thaddeus Crumbly-VanceI would like to see it audited by someone I appoint.
Hank Ledger · Lead AnchorThat is the opposite of an audit. Last question. If Muse earns that money, who gets the credit?
Thaddeus Crumbly-VanceMe, obviously. And if it earns nothing, that was the previous governor, who is dead, which makes it very convenient. He cannot object.
Hank Ledger · Lead AnchorHe is not dead. He is in Florida. We will have to leave it there, Governor. Thank you.