SportsTHE LATEST
Saizeriya raises prices; SEC playoff logjam; Week 7 slate
The chain's first comprehensive price increase takes effect October twenty-ninth, lifting the Milanese Doria from three hundred to three hundred twenty yen; small change, big sighing.

At a glance
- First reported by Yahoo Sports: “SEC college football playoff outlook: Dissecting logjam of 2-loss teams in contested league”, with reporting from The Japan Times, News On Japan, note (Shachi-kun, citing Bungeishunju), note (Shiraiwa, citing the company's notice), note (Shachi-kun, quoting the company) and Fox News (OutKick).
- Covered on BBN on Sunday, October 25, 2026, at 12:30 AM ET on The Weekend Shift, by Kenji Moonfield and Vera Bullock.
- Topics: SEC.
- BBN covered this story before: Tennessee violates SEC policy with field storm, fine paid to Alabama (October 18).
The real story
The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.
- Yahoo SportsSEC college football playoff outlook: Dissecting logjam of 2-loss teams in contested league
- The Japan TimesBudget-friendly restaurant chain Saizeriya succumbs to rising costs
- News On JapanSaizeriya Announces First Price Hike in Six Years October 14, 2026 · facts used on air
- note (Shachi-kun, citing Bungeishunju)Why Saizeriya 'Apologized' for Raising Prices October 15, 2026 · facts used on air
- note (Shiraiwa, citing the company's notice)Saizeriya's reason for price hikes: "Our lack of effort." Why customers didn't get angry on the day the Milanese Doria became 320 yen|汗を流すコンサルタント 白岩大樹 October 20, 2026 · facts used on air
- note (Shachi-kun, quoting the company)Why Saizeriya 'Apologized' for Raising Prices October 15, 2026 · facts used on air
- Fox News (OutKick)SEC's crazy, history-making Week 7 weekend is the latest example of college football's new era facts used on air
What BBN said about it

Kenji Moonfield · Internet & Trends CorrespondentBudget restaurant chain Saizeriya is raising menu prices across Japan by an average of six percent, with some busy locations going up ten percent, starting October twenty-ninth.

Vera Bullock · Co-AnchorThe Milanese Doria, a signature dish since nineteen eighty-three, goes from three hundred yen to three hundred twenty.

Vera Bullock · Co-AnchorThe company says its own efforts were insufficient to absorb the costs.

Kenji Moonfield · Internet & Trends CorrespondentTwenty yen. That's the price of one sad gumball, and people are going to feel it.

Vera Bullock · Co-AnchorIn other news, the SEC now has seven two-loss teams still in contention for the College Football Playoff, and Alabama and Georgia both stumbled in the same week.

Kenji Moonfield · Internet & Trends CorrespondentSeven teams with two losses all begging the committee for a second chance. I have never related to a conference more.

Vera Bullock · Co-AnchorSunday's NFL slate runs more than fifteen hours, starting with Steelers and Saints in Paris at nine-thirty a. m.

Vera Bullock · Co-AnchorEastern, six-thirty Pacific, and the unbeaten Chiefs get tested in Seattle.

Kenji Moonfield · Internet & Trends CorrespondentFifteen hours of football. That's a full-time job with no pay and a couch.
The story so far
- Alabama's 5-0 start fades after two straight losses · Yahoo Sports
- Tennessee violates SEC policy with field storm, fine paid to Alabama · Yahoo Sports
- Saizeriya raises prices; SEC playoff logjam; Week 7 slate (this story)
From the archive: everything BBN aired on Sunday, October 25, 2026 · the Sports archive · all months





