BBNBonkers Broadcasting NetworkWednesday, October 14, 2026Wed, Oct 14Watch live

U.S.TOP STORY

Midterm ad spending tops $10 billion and is still rising

The midterm campaign is set to cost more than the 2024 presidential cycle, and has already passed the ad total the N.F.L. booked last season; the quarry men are thriving.

Photo: A football stadium
Photo: Spicypepper999 · CC0 · Wikimedia Commons · altered by BBN

At a glance

The real story

The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.

What BBN said about it

  1. Chip Darnell · U.S. News AnchorMidterm ad spending has topped ten billion dollars and is still climbing, The New York Times reports, which is more than the NFL booked in ads all last season.

▶ Watch BBN liveMore U.S. →
Aired onBBN TonightPrimetime: the stories, the takes, the chaosAbout the show →

From the archive: everything BBN aired on Wednesday, October 14, 2026 · the U.S. archive · all months