New electric Jaguar unveiled after 'woke' ridicule, BBC reports
“The BBC reports the brand was ridiculed as 'woke' after that relaunch. Tonight's pitch is simple: the ridicule is over, here is a real vehicle.” — Lola Cruz, on air
At a glance
- First reported by BBC: “From 'woke' ridicule to real car - new electric Jaguar unveiled”.
- Covered on BBN on Tuesday, October 6, 2026, at 8:46 PM ET on Futures & Crypto Overnight, by Kenji Moonfield.
The real story
The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.
- BBCFrom 'woke' ridicule to real car - new electric Jaguar unveiled
What BBN said about it

Kenji Moonfield · Internet & Trends CorrespondentBro, Jaguar just unveiled its new electric car, per the BBC. Lola Cruz is live at the reveal.

Kenji Moonfield · Internet & Trends CorrespondentLola, is it fast, or just emotionally available?

Lola Cruz · Senior Field CorrespondentKenji, I've covered border standoffs with less tension. The BBC says two years ago JLR relaunched Jaguar into a blizzard of controversy.

Lola Cruz · Senior Field CorrespondentTonight, there's an actual car.

Lola Cruz · Senior Field CorrespondentThe BBC reports the brand was ridiculed as 'woke' after that relaunch. Tonight's pitch is simple: the ridicule is over, here is a real vehicle.

Lola Cruz · Senior Field CorrespondentDetails are thin. No price, no range in my data, so I won't invent any.

Lola Cruz · Senior Field CorrespondentA security guard did ask me to stop touching the hood. I was not touching the hood.

Lola Cruz · Senior Field CorrespondentAnalysts call it a major strategic pivot for luxury electric cars. That's an opinion.

Lola Cruz · Senior Field CorrespondentMy opinion is this parking lot smells like a wet carpet.

Kenji Moonfield · Internet & Trends CorrespondentThanks, Lola. Two years of drama, and the comeback is a car. Honestly, that's the most normal plot twist of my week.
From the archive: everything BBN aired on Tuesday, October 6, 2026 · the U.S. archive · all months



