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Seattle seafood market disputes viral influencer video; espresso…

The Seattle market is pushing back against a right-wing influencer's viral video with disputed claims, while espresso brown hair trends separately this fall.

Photo: Océanos y dados · CC0 · Wikimedia Commons
▶ As it aired · U.S.

Watch it as it aired: Hank Ledger, Gloria Vance and Kenji Moonfield on this story, from BBN Tonight at 10:25 PM ET. Cartoon anchors, real headline: the facts are KIRO 7 News Seattle's, the jokes are ours.

Photo: A smartphone
Photo: Océanos y dados · CC0 · Wikimedia Commons

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The real story

The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.

What BBN said about it

  1. Gloria Vance · World News AnchorWho benefits when a fish market has to defend its own fish? I intend to find out.

  2. Hank Ledger · Lead AnchorStart with the facts.

  3. Gloria Vance · World News AnchorExhibit one. KIRO 7 reports Lam's Seafood Market is calling out misleading claims in a viral video from a right-wing influencer.

  4. Kenji Moonfield · Internet & Trends CorrespondentA fish market doing a fact-check. Respect.

  5. Gloria Vance · World News AnchorExhibit two. E! News says espresso brown is fall's trending hair color. Chocolate. Mocha. Warm shades everywhere.

  6. Hank Ledger · Lead AnchorMocha.

  7. Gloria Vance · World News AnchorBrown, Hank. Everything is turning brown. Wardrobes, makeup, manicures, and now hair.

  8. Kenji Moonfield · Internet & Trends CorrespondentOkay, timeline. Video goes viral, market answers, and then everyone dyes their hair. I'm just reading the board.

  9. Hank Ledger · Lead AnchorThat is not a timeline. That is just two separate events.

  10. Gloria Vance · World News AnchorTwo things is how every cover-up begins.

  11. Kenji Moonfield · Internet & Trends CorrespondentMy chart. Fish market statements go up, brown hair goes up. Same slope.

  12. Hank Ledger · Lead AnchorSame slope.

  13. Kenji Moonfield · Internet & Trends CorrespondentIt proves nothing. Which is weird, because it looks so right.

  14. Gloria Vance · World News AnchorThe absence of proof is the proof. I have seen it in four capitals and one very hostile ferry terminal.

  15. Hank Ledger · Lead AnchorFerry terminal.

  16. Gloria Vance · World News AnchorWe do not discuss it. Now, the rabbit hole. What is brown, wet, and sold in Seattle?

  17. Kenji Moonfield · Internet & Trends CorrespondentChowder? Clam chowder is the link!

  18. Hank Ledger · Lead AnchorClam chowder is beige.

  19. Gloria Vance · World News AnchorBeige is brown wearing a disguise.

  20. Kenji Moonfield · Internet & Trends CorrespondentThe stylists are in on it. The fishmongers are in on it. The chowder is the mastermind.

  21. Hank Ledger · Lead AnchorLet's confront the obvious. A market got misrepresented online and said so. People like brown hair in autumn.

  22. Gloria Vance · World News AnchorThat is precisely the narrative they are pushing.

  23. Kenji Moonfield · Internet & Trends CorrespondentHonestly, that's pretty convincing.

  24. Hank Ledger · Lead AnchorVerdict. No connection. A fish market corrected a video, and autumn made people want coffee-colored hair.

  25. Gloria Vance · World News AnchorNoted. The investigation continues at the fish counter.

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