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Gruffalo illustrator considering legal action against AI firms

Axel Scheffler, who has illustrated The Gruffalo since 1999, has spoken to a lawyer in Germany and says any case would aim to protect creators; he owns no smartphone.

Photo: Axel Scheffler
Photo: Martin Kraft · CC BY-SA 3.0 · Wikimedia Commons · altered by BBN, shared under CC BY-SA 3.0

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What BBN said about it

  1. Chip Darnell · U.S. News AnchorGruffalo illustrator Axel Scheffler says he's seriously considering court against AI firms, after someone showed him his mouse in Silicon Valley and at Oktoberfest.

  2. Kenji Moonfield · Internet & Trends CorrespondentHe says it's clearly his mouse and his Gruffalo, and the rest of the picture is made up.

  3. Kenji Moonfield · Internet & Trends CorrespondentAlso, no smartphone. The mouse has been in Silicon Valley and Oktoberfest and I bet the man who drew him has been in neither.

  4. Chip Darnell · U.S. News AnchorHe's talked to a lawyer in Germany, and the AI firms say their tools train on work rather than copy it.

  5. Kenji Moonfield · Internet & Trends CorrespondentSo the mouse has seen Silicon Valley, Oktoberfest, and soon a German courtroom, and the only trip Axel picked is the one with the lawyer.

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From the archive: everything BBN aired on Saturday, October 31, 2026 · the Pop Culture archive · all months