TechMYTH OR FACT?
Study says language is built around power, danger and order
University of Vermont researchers analysed billions of uses of more than twenty thousand words and found a three-part framework explaining over ninety percent of meaning; the old model managed seventy-two.
Watch it as it aired: Kenji Moonfield and Vera Bullock on this story, from The Weekend Shift at 3:52 PM ET. Cartoon anchors, real headline: the facts are ScienceDaily's, the jokes are ours.
At a glance
- First reported by ScienceDaily: “A hidden bias in human language challenges 70 years of science”.
- Covered on BBN on Sunday, October 25, 2026, at 3:52 PM ET on The Weekend Shift, by Kenji Moonfield and Vera Bullock.
The real story
The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.
What BBN said about it

Vera Bullock · Co-AnchorI swear by this one: words are about feelings. Happy, sad, excited. That's what language is for, and I've built a whole podcast on it.

Kenji Moonfield · Internet & Trends CorrespondentA study in Science Advances just went after that.

Kenji Moonfield · Internet & Trends CorrespondentThe University of Vermont team analysed billions of uses of more than twenty thousand words, ScienceDaily reports.

Vera Bullock · Co-AnchorBillions. For words. I could have told them for free.

Kenji Moonfield · Internet & Trends CorrespondentThe old model, which dates back to Charles Osgood's work in the nineteen fifties, explained about seventy-two percent of word meaning.

Kenji Moonfield · Internet & Trends CorrespondentTheir new three-part framework explains more than ninety.

Vera Bullock · Co-AnchorAnd the three parts are?

Kenji Moonfield · Internet & Trends CorrespondentPower, danger and order. They call the method ousiometrics.

Kenji Moonfield · Internet & Trends CorrespondentThey tested it on Jane Austen, Sherlock Holmes, Twitter and talk radio. Feelings weren't the main organizer.

Vera Bullock · Co-AnchorSafety is crucial to all language, which is exactly what I said. Silently. In my head. Years ago.

Kenji Moonfield · Internet & Trends CorrespondentThe ruling is myth. Words carry feelings, but the study found meaning is organized around power, danger and order.

Kenji Moonfield · Internet & Trends CorrespondentI'd add this was published as a paper, so it's one study and not the last word.

Vera Bullock · Co-AnchorFine. My new belief is that every word I say is about safety, and my last statement was just me protecting the building.
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