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Chick-fil-A Spicy Sauce: "A Forecast in Liquid Form. It's Ranch."
From the BBN segment “Chick-fil-A's Spicy Sauce Draws Its Own Self-Styled Prophet”, cut down to under a minute.
The full story and the real reporting behind it (Allrecipes) →
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Read the storyTranscript of the segment
What BBN said on air. The facts are in the original report: Allrecipes.
Vera BullockFans are still skeptical of Spicy Chick-fil-A Sauce, which arrives November sixteenth, and my next guest says she saw this coming.
Vera BullockPhilippa Oyelaran-Webb is a condiment futurist and author of Dip or Die. Did you predict the skepticism?
Philippa Oyelaran-WebbFor the record, I predicted it in two thousand sixteen, in a footnote.
Philippa Oyelaran-WebbThe public always fears a new sauce, and then it loves the new sauce. That is the whole cycle.
Vera BullockSo you predicted they'd hate it and love it. Which one is it?
Philippa Oyelaran-WebbFor the record, both. I have two covers printed, one for each outcome, and this bottle here is the proof.
Vera BullockProof of what, exactly? The sauce isn't in stores for a month.
Philippa Oyelaran-WebbFor the record, it's a forecast in liquid form. A smoky, sweet, slightly threatening forecast that I stand behind completely.
Vera BullockForecast in liquid form.
Vera BullockYou're dodging me. What's actually in that bottle?
Philippa Oyelaran-WebbFor the record, it's ranch.
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