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Apple updates guidelines to ban nudify apps posing as regular apps

Apple's App Review Guidelines now name AI content creation apps, and the company says it removed over 150,000 apps from reaching users last year; the rule already existed.

On air: Dr. Nina Byte and Hank Ledger on BBN This Morning
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Watch it as it aired: Dr. Nina Byte and Hank Ledger on this story, from BBN This Morning at 9:08 AM ET. Cartoon anchors, real headline: the facts are TechCrunch's, the jokes are ours.

Photo: Apple Inc.
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  1. Hank Ledger · Lead AnchorClose.

  2. Hank Ledger · Lead AnchorTechCrunch reports Apple updated its App Store rules to ban nudify apps that pass review pretending to be something else, then add the nudifying features after approval.

  3. Dr. Nina Byte · Tech & Science CorrespondentAnd the old rule?

  4. Hank Ledger · Lead AnchorReportedly Guideline 2.3.1 already covered it. The update adds a new section, 2.5.19, which names AI content creation apps.

  5. Dr. Nina Byte · Tech & Science CorrespondentSo the cutting-edge solution is a second number. Does this touch my phone?

  6. Hank Ledger · Lead AnchorApple says it will remove apps that add features not in the version it reviewed.

  7. Hank Ledger · Lead AnchorIt also says it removed over a hundred fifty thousand apps last year. Those are the ones it caught.

  8. Dr. Nina Byte · Tech & Science CorrespondentAnd what happens next? Are you a human, by the way?

  9. Hank Ledger · Lead AnchorYes. In July San Francisco ordered Apple and Google to delete these apps, and its city attorney accused them of taking a cut.

  10. Hank Ledger · Lead AnchorBrock has the forecast, and it's not numbered.

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