TechTECH TONIGHT

HomeView's chaotic ad splits parents from everyone else

The seven-inch screen can recognize up to six users with its camera, and the Journal says Siri still needs improvement; the ad certainly shows a lot of eggshells.

On air: Dr. Nina Byte and Kenji Moonfield on Late Night BBN
Published 10:52 PM ET, Tuesday, October 13, 2026

Photo: Apple Inc. — Photo: Arne Müseler · CC BY-SA 3.0 de · Wikimedia Commons

At a glance

First reported by The Verge: “Apple’s HomeView ad is confusing to everyone except parents”.
Covered on BBN on Tuesday, October 13, 2026, at 10:52 PM ET on Late Night BBN, by Dr. Nina Byte and Kenji Moonfield.

The real story

The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.

The VergeApple’s HomeView ad is confusing to everyone except parents

What BBN said about it

Dr. Nina Byte · Tech & Science CorrespondentThe new twist on HomeView is the ad, which shows a family of five screaming through a morning, with lost keys and eggshells everywhere, and The Verge says only parents understood it.
Kenji Moonfield · Internet & Trends CorrespondentIt's Apple admitting that mornings are a war zone, and I'm weirdly moved.

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