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Samsung says foldable sales are up as Apple's iPhone Duo nears
Samsung says Galaxy Z Fold 8 sales in Europe ran forty-five percent above the Fold 7 over nine weeks, while Apple's iPhone Duo goes on sale October 23.
Watch it as it aired: Dr. Nina Byte and Kenji Moonfield on this story, from The Five O'Clock at 5:59 PM ET. Cartoon anchors, real headline: the facts are Ars Technica's, the jokes are ours.

At a glance
- First reported by Ars Technica: “Samsung all but confirms iPhone Duo is goosing Galaxy Z8 sales”, with reporting from Mezha, SamMobile and Forbes.
- Covered on BBN on Thursday, October 22, 2026, at 5:59 PM ET on The Five O'Clock, by Dr. Nina Byte and Kenji Moonfield.
- Topics: Duo.
- BBN covered this story before: A Whole Workday on Apple's iPhone Duo (October 22).
The real story
The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.
- Ars TechnicaSamsung all but confirms iPhone Duo is goosing Galaxy Z8 sales
- MezhaSamsung data suggests iPhone Duo may be boosting Galaxy Z8 sales October 22, 2026 · facts used on air
- SamMobileGalaxy Z Fold 8/8 Ultra doubled Samsung’s foldable sales in Europe in nine weeks - SamMobile October 22, 2026 · facts used on air
- ForbesGalaxy Z Fold8 Series Sales Up 45%: How Apple’s iPhone Duo Unveil Sparked A Samsung Boom October 22, 2026 · facts used on air
What BBN said about it

Dr. Nina Byte · Tech & Science CorrespondentDoctor Nina Byte. I've read the fine print.

Dr. Nina Byte · Tech & Science CorrespondentSamsung says European searches for its foldables jumped four hundred sixty percent in one week, and that Fold Eight sales there are forty-five percent above the Fold Seven.

Dr. Nina Byte · Tech & Science CorrespondentIts post talks up the Fold Eight's hinge and battery life, and never mentions Apple or the iPhone Duo.

Kenji Moonfield · Internet & Trends CorrespondentSo Apple's two-thousand-dollar phone is doing Samsung's advertising for free? That's the best collab of the year.

Dr. Nina Byte · Tech & Science CorrespondentSamsung's phone costs nineteen hundred, so yes, it's the discount option for the person who wanted the Duo.

Dr. Nina Byte · Tech & Science CorrespondentApple should get a thank-you card, and Samsung's post still won't write it.
More Shorts
All videos →The story so far
- Seinfeld Dances Out Hecklers as Apple's iPhone Duo Folds Open · The Verge
- Los Javis on La Bola Negra; Colm Meaney goes dark on Mobland · Deadline
- Apple's iPhone Duo preorders surge as delivery dates slip · CNBC
- Apple iPhone Duo Review: Is It Worth It? · Wired
- Reviewer loves the iPhone Duo's matte inner display · The Verge
- A Whole Workday on Apple's iPhone Duo · Wired
- Samsung says foldable sales are up as Apple's iPhone Duo nears (this story)
From the archive: everything BBN aired on Thursday, October 22, 2026 · the Tech archive · all months


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