Creators say saying 'pregnancy' on Instagram gets them penalised

What BBN said about it

1. 

   Vera Bullock · Co-AnchorCreators tell the BBC that posts using words like pregnancy get quietly penalised on Instagram, and women's health content is reaching fewer people.

2. 

   Vera Bullock · Co-AnchorJoining us from FCI Danbury is Leopold Ankrum, inmate forty thousand seven hundred eighteen.

3. LA

   Leopold AnkrumThanks for having me, Vera. Shadowbanning is when a platform hides your post without telling you, which is how the whole misunderstanding began for me.

4. 

   Vera Bullock · Co-AnchorYour misunderstanding with Instagram, or with something else?

5. LA

   Leopold AnkrumInstagram, obviously. Look at this pudding. Nobody tells you why it's tapioca either. An algorithm is just a warden with better lighting.

6. 

   Vera Bullock · Co-AnchorSo when creators say the word and their reach drops, who is the warden punishing?

7. LA

   Leopold AnkrumThe word is contraband now. So people say 'pregnant' with a little wink, or spell it with a number.

8. LA

   Leopold AnkrumI ran a wellness newsletter that did exactly that.

9. 

   Vera Bullock · Co-AnchorA wellness newsletter that is why you're in federal custody?

10. LA

    Leopold AnkrumCoupons were involved, and a very strict definition of the word test, which is how the whole misunderstanding began again. Anyway, Instagram should hire me.

11. 

    Vera Bullock · Co-AnchorHire you to do what?

12. LA

    Leopold AnkrumModeration. I have spent eleven months learning which words get you moved to a different wing. Stirs the pudding. It's all the same system.

13. 

    Vera Bullock · Co-AnchorLeopold, we need an official name for this block of stories tonight. Any suggestions?

14. LA

    Leopold AnkrumThe only honest title for tonight is Vera's Committee Adjourned.

15. 

    Vera Bullock · Co-AnchorI'm taking that as a win. Rex, did anyone get penalised for saying the word touchdown tonight?