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Sacha Baron Cohen on getting real people to reveal their beliefs

Baron Cohen, 55, says he retired Ali G in 2007 because the character became too well known to trick people; he is now directing a film.

Photo: Raph_PH · CC BY 2.0 · Wikimedia Commons · altered by BBN
▶ As it aired · U.S.

Watch it as it aired: Chip Darnell and Hank Ledger on this story, from BBN Tonight at 8:10 PM ET. Cartoon anchors, real headline: the facts are CBS News's, the jokes are ours.

Photo: Sacha Baron Cohen
Photo: Raph_PH · CC BY 2.0 · Wikimedia Commons · altered by BBN

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What BBN said about it

  1. Chip Darnell · U.S. News AnchorSacha Baron Cohen sat down with 60 Minutes, and he says Ali G once pitched Donald Trump on gloves that keep ice cream from making your hands sticky!

  2. Hank Ledger · Lead AnchorTrump later wrote that he never falls for scams and was the only one who walked out of his Ali G interview right away.

  3. Chip Darnell · U.S. News AnchorHonestly, sticky-free ice cream is a product I would line up for.

  4. Hank Ledger · Lead AnchorRex, you've held a clipboard for four seasons. Got any gloves?

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From the archive: everything BBN aired on Sunday, October 18, 2026 · the U.S. archive · all months