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Does a robot cost $2 or $35 an hour? Market hinges on answer

Fortune's analysis says the multitrillion-dollar robot market hinges on whether machine labor costs two dollars or thirty-five an hour; the product on sale is labor, not hardware.

Photo: Gnsin · CC BY-SA 3.0 · Wikimedia Commons · altered by BBN, shared under CC BY-SA 3.0
▶ As it aired · Your Money

Watch it as it aired: Chip Darnell and Vera Bullock on this story, from BBN Newsroom at 10:08 AM ET. Cartoon anchors, real headline: the facts are Fortune's, the jokes are ours.

Photo: Robot
Photo: Gnsin · CC BY-SA 3.0 · Wikimedia Commons · altered by BBN, shared under CC BY-SA 3.0

Footage: the Dronalist · CC BY 3.0 · Wikimedia Commons

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What BBN said about it

  1. Chip Darnell · U.S. News AnchorFortune asks a question that could decide a multitrillion-dollar market: does a robot cost two dollars an hour, or thirty-five?

  2. Vera Bullock · Co-AnchorTwo dollars an hour is less than a gas station coffee, Chip, and I think that is thrilling for everybody.

  3. Chip Darnell · U.S. News AnchorThe catch is that the company is not selling you a robot.

  4. Chip Darnell · U.S. News AnchorIt is selling you labor, the work a person does for a paycheck, and that is your rent money.

  5. Vera Bullock · Co-AnchorMy rent. Well, I'm thrilled for the robot, then.

  6. Chip Darnell · U.S. News AnchorAnd if the true price is thirty-five dollars an hour, the robot costs more than a lot of people and everyone still cheers.

  7. Vera Bullock · Co-AnchorThirty-five dollars?

  8. Chip Darnell · U.S. News AnchorThat is about two large pizzas an hour, Vera, for something that never asks for a lunch break.

  9. Chip Darnell · U.S. News AnchorThe whole question is which number holds up.

  10. Vera Bullock · Co-AnchorThen I'm choosing to be delighted by both numbers. Can the robot also do the smiling part of anchoring?

  11. Chip Darnell · U.S. News AnchorAt two dollars an hour, it already costs less than your smile. Brock, is it robot weather out there?

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