Tate McRae Launches TATE 01 Perfume at Ulta

What BBN said about it

1. 

   Hank Ledger · Lead AnchorTate McRae has launched her first perfume, TATE 01, and it's on sale at Ulta Beauty starting at thirty dollars, E! News reports.

2. 

   Dale Bearman · Chief Skeptic & ContributorStarting at. I always read those two words first, because they're doing the heavy lifting.

3. 

   Hank Ledger · Lead AnchorUlta's own listing has the thirty-dollar bottle at point three three ounces. The one-ounce bottle is fifty-eight dollars.

4. 

   Dale Bearman · Chief Skeptic & ContributorSo the thirty-dollar one is a sample with a receipt. Nobody puts that in the headline.

5. 

   Hank Ledger · Lead AnchorThe press release says sizes run up to a hundred milliliters, at eighty-two dollars on the brand's own website.

6. 

   Dale Bearman · Chief Skeptic & ContributorAnd Parade says every Ulta reviewer would recommend it. A hundred percent, average four and a half stars.

7. 

   Hank Ledger · Lead AnchorA hundred percent recommend, and only four and a half stars.

8. 

   Dale Bearman · Chief Skeptic & ContributorHank, when it all goes, I've a spot saved for you. Bunker's a bit damp, but it smells of nothing.

9. 

   Hank Ledger · Lead AnchorKind of you. I've made my own arrangements. McRae calls fragrance the final invisible layer of her routine.

10. 

    Dale Bearman · Chief Skeptic & ContributorInvisible. So that's the thirty-dollar bottle, then. Point three three ounces of it.