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Apple charges $14,549 for a fully specced touchscreen MacBook Pro
Preorders opened Wednesday and the laptops reach stores November 6; the base 14-inch touchscreen model starts at $2,899, nine hundred dollars above the non-touch one.
On air: Dr. Nina Byte and Kenji Moonfield on BBN OvernightPublished
From the show
At a glance
- First reported by The Verge: “Apple charges $14,549 for a fully specced touchscreen MacBook Pro”, with reporting from WSJ, Wired, Tom's Guide and The Mac Observer.
- Covered on BBN on Thursday, October 29, 2026, at 1:19 AM ET on BBN Overnight, by Dr. Nina Byte and Kenji Moonfield.
- Topics: MacBook, Apple.
- BBN covered this story before: Apple wants touchscreens on Macs, but its MacBook lineup could get… (October 28).
The real story
The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.
- The VergeApple charges $14,549 for a fully specced touchscreen MacBook Pro
- WSJI Just Tried Apple’s First Touch-Screen MacBook. The Question Is: Who Is It For?
- WiredThe 2,000-Nit OLED in Apple’s New MacBook Is a Big Deal
- Tom's GuideApple event LIVE: Touchscreen MacBook Pro OLED announced, iPad mini OLED and more October 28, 2026 · facts used on air
- The Mac ObserverTouchscreen MacBook Pro is official: PROLED OLED model starts at $2,899, ships November 6 October 28, 2026 · facts used on air
What BBN said about it
Dr. Nina Byte · Tech & Science CorrespondentA fully loaded sixteen-inch touchscreen MacBook Pro costs fourteen thousand five hundred forty-nine dollars, and the cheapest non-touch version is nine hundred dollars less than the cheapest touch one.
Kenji Moonfield · Internet & Trends CorrespondentSo Apple spent years saying nobody wants to touch a Mac, and then charged nine hundred dollars for the touching.
Dr. Nina Byte · Tech & Science CorrespondentThe screen hits two thousand nits, and Tom's Guide had to turn down its camera to film it.
Dr. Nina Byte · Tech & Science CorrespondentTom's Guide says you could lease the maxed one for three hundred thirty-two dollars a month.
Kenji Moonfield · Internet & Trends CorrespondentNobody's touching that. I'm just looking.
The story so far
- Apple wants touchscreens on Macs, but its MacBook lineup could get… · Digital Trends
- Apple wants touchscreens on Macs, but its MacBook lineup could get… · Yahoo Tech
- Apple charges $14,549 for a fully specced touchscreen MacBook Pro (this story)
From the archive: everything BBN aired on Thursday, October 29, 2026 · the Tech archive · all months
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