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Breztri's AI llama ads called 'wonderfully weird'

MediaPost reports the Breztri COPD drug campaign uses AI-generated llamas instead of the usual pharma imagery; the llama still doesn't read the side effects.

On air: Chip Darnell and Kenji Moonfield on #Trending
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Photo: Andrija12345678 · CC BY-SA 4.0 · Wikimedia Commons · altered by BBN, shared under CC BY-SA 4.0
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  1. Kenji Moonfield · Internet & Trends CorrespondentMediaPost says the ads for Breztri, a COPD drug, are being praised as wonderfully weird, because they star AI-made llamas.

  2. Chip Darnell · U.S. News AnchorLlamas! I love a farm animal with a medical background. Very trustworthy, very fluffy.

  3. Kenji Moonfield · Internet & Trends CorrespondentPharma ads used to read the side effects over a sunset. Now they read them over a llama, which is the first thing in the ad that isn't selling anything.

  4. Chip Darnell · U.S. News AnchorHonest how?

  5. Kenji Moonfield · Internet & Trends CorrespondentIt doesn't smile at you while someone whispers about liver warnings. Look at this file footage, not the actual ads: one llama just leaves.

  6. Chip Darnell · U.S. News AnchorPut one in every waiting room, I say. Calms people down, looks trustworthy, and never once mentions the liver warnings.

  7. Kenji Moonfield · Internet & Trends CorrespondentThat one already read the contract.

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Fake Claude Download Ads Trick Mac Users Into Pasting Code

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Via Fox News