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Netflix says AI touched about 300 titles, humans still needed
Netflix's Asia-Pacific production head spoke at the streamer's Creative Asia event in Busan alongside a Wētā FX executive; the question of which titles used AI stayed open.
Watch it as it aired: Vera Bullock, Gloria Vance and Kenji Moonfield on this story, from The Pile-On at 10:19 AM ET. Cartoon anchors, real headline: the facts are The Hollywood Reporter's, the jokes are ours.

At a glance
- First reported by The Hollywood Reporter: “Netflix Has Used AI on About 300 Titles, but “Human Touch Is Critical,” Exec Says in Busan”.
- Covered on BBN on Sunday, October 11, 2026, at 10:19 AM ET on The Pile-On, by Vera Bullock, Gloria Vance and Kenji Moonfield.
- Topics: AI.
The real story
The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.
What BBN said about it

Gloria Vance · World News AnchorNetflix says it has used AI on about three hundred titles. An executive in Busan also said the human touch is critical.

Kenji Moonfield · Internet & Trends CorrespondentThree hundred. And nobody got a list. I've watched like half of those at two in the morning, and I'm not okay.

Vera Bullock · Co-AnchorWell, the human touch is critical. That's reassuring. I choose to hear it as a warm hug.

Gloria Vance · World News AnchorA critical touch can mean a hug or a correction, Vera. The executive did not say which.

Vera Bullock · Co-AnchorOh.

Kenji Moonfield · Internet & Trends CorrespondentImagine being the human touch. Your whole job is to be the touch. Do you get a credit or just a feeling?

Gloria Vance · World News AnchorI have sat across from officials who used that exact phrase. It meant a person signed the form. Nothing else.

Kenji Moonfield · Internet & Trends CorrespondentWait, so a human just clicks approve on a machine's homework?

Vera Bullock · Co-AnchorLet me finish, Kenji. Maybe the machine does the boring parts and people do the feelings.

Gloria Vance · World News AnchorSavings were also on the panel, along with limits. Production savings are the part the machine is paid for.

Kenji Moonfield · Internet & Trends CorrespondentLimits. Sure.

Vera Bullock · Co-AnchorLater this half hour, a traveler with US Special Forces says what the best weapon in the world is.

Vera Bullock · Co-AnchorI have a guess, and it's good energy.

Gloria Vance · World News AnchorVera, the human touch sounds like it could also mean rubber stamp approval.

Vera Bullock · Co-AnchorWhich is exactly why it works. Rex, what's the damage?
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