Weird NewsPET OF THE DAY
Saving big cats: Steve Winter and Sharon Guynup publish new book
Winter and Guynup's book Big Cats has one hundred seventy photographs from National Geographic; one jaguar reportedly earns far more in ecotourism than a cow ever would.
Watch it as it aired: Kenji Moonfield and Vera Bullock on this story, from BBN Newsroom at 2:18 PM ET. Cartoon anchors, real headline: the facts are Mongabay's, the jokes are ours.

At a glance
- First reported by Mongabay: “Saving big cats: Storytelling duo Steve Winter & Sharon Guynup publish new book”.
- Covered on BBN on Tuesday, October 20, 2026, at 2:18 PM ET on BBN Newsroom, by Kenji Moonfield and Vera Bullock.
The real story
The reporting behind this segment. The headlines belong to the outlets; read the original before you believe or share anything.
What BBN said about it

Kenji Moonfield · Internet & Trends CorrespondentA National Geographic photographer and a journalist have spent two decades following big cats into wild, dangerous places, and now they have a book out, Mongabay reports.

Vera Bullock · Co-AnchorIt's called Big Cats, it has one hundred seventy photographs, and it came out from National Geographic.

Kenji Moonfield · Internet & Trends CorrespondentSo we're giving out an award, and the nominees are every cat in that book.

Vera Bullock · Co-AnchorOur Pet of the Day is the jaguar, officially titled Senior Vice President of Ecotourism Revenue.

Kenji Moonfield · Internet & Trends CorrespondentStat line: one hundred eight thousand dollars a year in ecotourism income, against a cow's lifetime value of about two thousand.

Vera Bullock · Co-AnchorThose are Steve Winter's numbers. The cow is simply pursuing other opportunities.

Kenji Moonfield · Internet & Trends CorrespondentBest detail: it took fifteen months to get the P-22 photo under the Hollywood sign. That's one post.

Vera Bullock · Co-AnchorAnd he camped three months in thirty to fifty below zero in the Indian Himalayas for the snow leopard pictures. I'm tearing up, you guys.

Kenji Moonfield · Internet & Trends CorrespondentBig cats, you made a cow worth two thousand dollars and a photographer sit in a tent. We are all better for it.
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