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SoCal Fire Threat: Brush Council's Wildfire Plan Is a Brochure

Santa Ana winds and heat raise fire threat across SoCal through…. The whole segment, as it aired. Guests who wandered in, and the anchors who let them.

On air
Hank Ledger, with Cornelius Haverly (Executive Director)
Aired
on BBN Tonight
Length
1:08
“It's warm, and the brochure is right here. That's on the brochure, page one, under heat. Page two is mostly the logo.”
Cornelius Haverly

The story behind it, and the real reporting →

Transcript

What BBN said on air. Comedy, with fictional anchors.

  1. Hank LedgerSanta Ana winds and warm temperatures raise the fire threat across Southern California through Saturday.

  2. Hank LedgerWith me is Cornelius Haverly of the Southern California Brush Readiness Council. So what is your council doing tonight?

  3. Cornelius HaverlyWe are extremely ready, Hank. We have printed a full-color brochure, and that's on the brochure. It's folded in thirds for convenience.

  4. Hank LedgerSo your wildfire plan is paper, and tonight the wind is dry and strong. Why are you fanning yourself with it?

  5. Cornelius HaverlyIt's warm, and the brochure is right here. That's on the brochure, page one, under heat. Page two is mostly the logo.

  6. Hank LedgerPage two is the logo.

  7. Cornelius HaverlyA very bold logo, in orange.

  8. Cornelius HaverlyWe chose orange early. It's printed on very thin paper, to keep costs down, and that's on the brochure too.

  9. Hank LedgerSo the council's one product is thin orange paper, and the forecast is wind and heat. Mr. Haverly, what do residents actually do tonight?

  10. Cornelius HaverlyKeep the alerts on, pack a bag, and stay away from open flames, and I'd mention that, but it's not on the brochure.

  11. Cornelius HaverlyThe brochure is mostly the pledge weekend.

  12. Hank LedgerPlease put the brochure down, sir.

  13. Cornelius HaverlyThat's on the brochure.

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